Privacy Policy

Who we are

Idealguard Limited (company number 14436771) of Unit 6 Western Way, Wednesbury, WS10 7BW, England is the controller of the personal information collected through this website. You can contact us at sales@idealguard.co.uk or on 01922 919 215.

Information we collect

• Enquiry forms: your name, phone number, email address, your message, any file you upload and whether you want to receive product offers.
• Trade account registration: your name, company name, business type, company registration and VAT numbers (if given), phone number, email address and password (stored securely in encrypted form).
• Technical information: IP address, browser type and pages visited, collected through cookies and similar technologies and by our hosting and security providers.
• Anything else you choose to tell us when you contact us by phone or email.

How we use your information

• To respond to your enquiries and to buy or sell stock.
• To set up, review and manage trade accounts and any trade credit application.
• To send you product offers where you have asked us to. You can opt out at any time.
• To keep our website secure, prevent spam and improve it.
• To meet our legal and accounting obligations.

Our legal bases

We rely on: performing a contract or taking steps at your request before a contract; our legitimate interests in running and securing our business and responding to business enquiries; your consent for marketing emails and non-essential cookies; and legal obligation where the law requires us to keep records.

Who we share it with

We do not sell your personal information. We share it only with service providers who help us run the website and our business, under appropriate agreements: our website hosting and database provider, our email delivery provider, our spam-protection provider (Cloudflare Turnstile), Google (maps and, if enabled, analytics and advertising), and professional advisers where needed. We may also disclose information if required by law.

Cookies

We use cookies that are essential for the website to work and to keep you logged in. Embedded services such as Google Maps may set their own cookies. Where we use cookies for analytics or advertising we will ask for your consent where the law requires it. You can control cookies in your browser settings.

International transfers

Some of our service providers may process information outside the UK. Where they do, we make sure appropriate safeguards are in place as required by UK data protection law.

How long we keep it

We keep personal information only for as long as we need it for the purposes above, including to meet legal, accounting and reporting requirements. When it is no longer needed we delete or anonymise it.

Security

We use reasonable technical and organisational measures to protect your information, including encrypted connections, access controls and spam protection. No online service can be completely secure, so please keep your login details confidential.

Your rights

Under UK data protection law you have the right to access your information, to have it corrected or deleted, to restrict or object to its use, to data portability, and to withdraw consent at any time. To use these rights contact us using the details above. You also have the right to complain to the Information Commissioner's Office (ico.org.uk) if you are unhappy with how we handle your information.

Changes to this policy

We may update this policy from time to time. The latest version will always be on this page with the date it was last updated.